DanceSafe wordmark

DanceSafe

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DanceSafe is a non-profit organization dedicated to promoting health, safety, and fulfilling experiences for people who use drugs recreationally. They accomplish their mission by providing programs that include drug education, sexual health and consent deep-dives, political advocacy, and an event outreach, where their volunteers distribute info and resources at their booths.

The Goal

While many harm reduction organizations adopt a clinical or sterile tone, it can create distance between them and their community. DanceSafe’s rebrand takes a different approach by being relatable, engaging, and grounded in the real experiences of their audience. By meeting people where they are, we hope to build trust and ultimately save more lives.

Trifold Handout

Poster

Email

T-Shirt

Booth Display

Fentanyl Test Strip Packaging

Reagent Bottle